Bull's Eye Business Writing Tips

Tip #330:  When writing email... 

These FREE weekly business writing tips
will help you improve your business writing.

I wanted to share a lovely e-mail I received from a client, AC Nielsen.

“Gloria, it has been just over a year since you did our training in St Pete Beach, and to this very day, I still hear that it was the best training ever!

Thanks again, and for all the good writing I have received from my team.

Hope you and your husband are well.”

Carol Anne Mc Guinn
ACNielsen

Tip #330:  When writing email, use the “So What?” prompt to turn information into communication.  According to Dianna Booher, an author of more than 40 books on e-writing and communication, when you write any document, imagine your reader asking, “So what?”  Then add that answer to your document.  Draw the conclusions.  State what action you want from the reader or what action you plan to take.

Weekly Exercise:

We receive over 200 emails per day.  We encourage you to answer our weekly tips, but please, if you are answering this weekly tip exercise,  identify the tip number in the subject line of your email.

This week’s quiz:

Remove the repetitious words and redundancies from the following sentences:

  1. Potential and possible control measures include these guidelines.
  2. We will gather data and information.
  3. The report should be complete and comprehensive.
  4. The meeting will be at around about 3 p.m.

“The art of being wise is the art of knowing what to overlook.”  (William James)

To send the above exercise answers to Gloria for her comments and review,  copy the questions,  paste  them into an email, answer them,  and send to Marsha@basic-learning.com.

 

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These business writing tips brought to you by:
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10 Easy Guides for Getting to Your Writing Target
By Gloria Pincu, M.A. , President of Basic Learning Systems, Inc.
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Here are some books on business writing that I recommend.

Bull's Eye Business Writing is also available from Amazon.com.
Eats, Shoots & Leaves: The Zero Tolerance Approach to Punctuation, author, Lynne Truss The Everything Resume Book by Steven Graber
On Writing Well: The Classic Guide to Writing Nonfiction , by William Knowlton Zinsser  The Gregg Reference Manual, by William A. Sabin 
The Elements of Style, by William Strunk, White, E. B. White  How to Take the Fog Out of Business Writing, by Robert Gunning, Richard A. Kallan (Contributor) 

More books on business writing and other business subjects  (available from Amazon.com). 

Contact Gloria Pincu at Basic Learning Systems, Inc.

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